JONERIC AMUNDSON
EXECUTIVE CREATIVE DIRECTOR
B I O
For two decades, Joneric has been helping brands create memorable human experiences and bring incredible stories and ideas to life. From working in the Big Apple with some of the world's biggest brands, to small rural communities in the southern provinces of the Philippines, his experience and expertise range from the cutting edge in innovative digital programs, to one-of-a- kind live experiential solutions.
C O N T A C T
KIRÉ DAVIS
SENIOR STRATEGIST
B I O
Kiré Davis is a sales enthusiast turned marketer who has since specialized in building impactful brand experiences for industry leaders. As an interdisciplinary thinker, he excels in reshaping traditional thinking, unifying disparate parts of the marketing mix and delivering measurable outcomes.
C O N T A C T
MARGARET SHAUL
SENIOR EXPERIENCE STRATEGIST
B I O
Some caution against falling down the proverbial rabbit hole. Margaret Shaul has made a career of diving in head-first.
As strategist, problem solver, and professional connect-the-dots-er, Margaret helps brands create meaningful moments with lasting impact. From pharma and agriculture to tech and tourism, her journey across the experiential and advertising world has helped her cultivate diverse points of view that resonate with audiences in any industry.
C O N T A C T
Chat GPT
OpenAI’s chatbot offering human-like conversations to complete various tasks such as writing, coding, image generation, file creation and more.
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Gemini
Google’s Large Language Model (LLM), formerly known as Bard, that uses a chat interface to assist with tasks and generate text, images, videos and audio.
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Copilot
Microsoft’s AI-powered assistant with a conversational chat interface to help users complete tasks, search the web, and generate content
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Otter.ai
AI-powered audio recording tool that automatically, transcribes, summarizes, and allows users to ask questions about meetings, interviews and dictations.
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Consensus
AI Academic Search Engine that allows users to find and understand research papers more efficiently.
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Springboards
Creative tool combing agency intuition & AI to facilitate brainstorming, accelerate creative thinking and refine brand strategy and insights.
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Notebook LM
Google’s experimental research and note-taking collaborator that uses AI to summarize, explain, and answer questions about uploaded documents.
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DALL-E 3
Text-to-image model that generates digital images from natural language prompts. Integrated component in ChatGPT Plus and ChatGPT Enterprise.
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Research Rabbit
Research tool that maps intellectual lineages and cross-disciplinary connections between academic papers.
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Claude
Chatbot collaborator with a nuanced understanding of context for in-depth discussion on complex topics while maintaining respect for human autonomy.
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